NetSuite Case Studies

Cutting Barn Sale Fulfillment Times by 78% with RF-SMART: MacKenzie-Childs

Written by RFSMART | Sep 22, 2025 2:31:01 PM



INDUSTRY:
Consumer Products

ERP: NetSuite

CHALLENGE

Prior to RF-SMART, MacKenzie-Childs struggled with manual, paper-based warehouse operations, extreme peak seasons, and a third-party shipping solution that failed to keep up with high volumes.

RESULTS

With RF-SMART WMS and RF-SMART Shipping, MacKenzie-Childs cut fulfillment times by 78%, reduced batch order packing from two hours to under 30 minutes, and shipped more than $1 million in goods in a single day.

RF-SMART PRODUCTS USED

RF-SMART WMS 
RF-SMART Shipping

 

78%
Decrease in Fulfillment Times

33%
Fewer Staff Days

15%
Increase in Transactions

 

"RF-SMART Shipping helped us save a month in fulfillment time.
What was taking eight weeks in years prior, now took four weeks,
even with more volume."

Liz Rozwood
Chief of Staff @ MacKenzie-Childs

The Challenge

Before RF-SMART, MacKenzie-Childs' warehouse operations relied on manual, paper-based processes that failed to scale with their growing omnichannel business, especially during their high-stakes annual Barn Sale event.

Key Issues Included:

  • Paper-Based Picking: Workers were handwriting bin locations onto pick tickets, resulting in delays and increasing the risk of lost orders.
  • Extreme Seasonal Volume Spikes: MacKenzie-Childs’ annual Barn Sale exposed significant fulfillment bottlenecks, stretching the 2020 order cycle from the planned six weeks to nearly three months.
  • Slow Packing and Shipping: Time consuming processes like batch picking and label printing compounded during peak seasons, creating fulfilment backlogs and extending delivery timelines.
  • Item Handling Limitations: Without a way to systematically identify and batch “ship-alone” items, pickers treated every order individually, wasting time and capacity.

The Solution

To address these challenges, MacKenzie-Childs implemented RF-SMART's WMS and Shipping solutions, unlocking the full potential of their NetSuite environment ahead of their annual Barn Sale.

With RF-SMART, MacKenzie-Childs:

  • Leveraged RF-SMART Shipping's native NetSuite integration to remove third-party platform dependencies and streamline fulfillment workflows.
  • Consolidated two separate steps into one, dramatically reducing the time and effort required per order.
  • Printed labels in bulk at approximately 2 seconds each, replacing a slow, manual process that previously took 12–15 seconds per label.
  • Replaced paper-based picking with digital, zone-optimized pick tasks, reducing scans per transaction from 200 down to 4.
  • Carved pre-boxed, high-volume items out of the broader sales order pool for rapid pre-picking in just a few steps.

We can now manage our inventory with much higher accuracy,  which means we can turn our inventory much faster, which is a huge cash flow benefit for us.”

The Results

MacKenzie-Childs dramatically improved fulfillment speed and warehouse efficiency across picking and shipping operations by:

  • Reducing Barn Sale fulfillment from eight weeks to 3.5 weeks
  • Cutting batch order packing time from 1-2 hours to 30 minutes or less
  • Dropping label printing time from 12-15 seconds to around 2 seconds per label

These gains enabled them to:

  • Process 15% more orders while reducing staff working days by 33% during the 2025 Barn Sale
  • Ship over $1 million in goods in a single day
  • Reduce cancellation rates from 2.6% to 1.8%